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Free calculator

How much could your Reformer Pilates studio generate?

Enter seven numbers about your studio. See your revenue potential, the occupancy you need to break even, and what filling just one or two more reformers could add - without scheduling another class.

Planning tool only · Class booking revenue · Not financial advice

Your studio inputs

Adjust any field - results update instantly.

Your studio results

Estimated monthly revenue $18,200
Estimated monthly profit $3,325
Average class occupancy 5.2 / 8 reformers
Break-even occupancy 4.3 / 8 reformers · 53%
Revenue per class $146
Empty spots per week 84
Annual revenue $218,400
Maximum monthly revenue $28,000

Profit = class revenue minus instructor pay and monthly fixed costs. Does not include retail, GST, or other income.

How to interpret your results

  • Monthly profit above $0 means your current occupancy covers instructor pay and fixed costs on this model.
  • Break-even occupancy is how full your classes need to be, on average, to cover those costs. Above it, each extra booking is mostly margin.
  • Empty spots per week is unused reformer capacity you could fill without adding another class to the timetable.

Adjust the inputs above to see your growth opportunity.

Your growth opportunity

Fixed occupancy examples based on your studio inputs above. Your current occupancy is highlighted - change the inputs to model a different timetable, price, or reformer count.

Occupancy Avg. clients/class Monthly revenue Monthly profit

FAQ

Questions about the calculator

How is monthly revenue calculated?

Reformers × occupancy × classes per week × average revenue per booking × weeks open per year, divided by 12. That gives an average month based on your timetable and open weeks.

What does break-even occupancy mean?

The average fill rate at which class revenue covers instructor pay plus your monthly fixed costs. Below it, the studio loses money on this model. Above it, each extra booking is mostly margin.

Why is 100% occupancy unrealistic?

No-shows, late cancellations, and quieter off-peak classes mean most Reformer studios sit around 60-75% on average. The scenario table shows what moving toward the top of that range could be worth.

Does this include GST, memberships, or retail?

No. Use average revenue per booking as what you actually keep per attended class (a blended pack or membership rate is fine). Retail, intro offers, and other income are not included.

How do I try different occupancy or class numbers?

Change the seven inputs at the top - results update instantly. The growth table shows fixed examples at 65%, 75%, 85%, and 100% occupancy based on those inputs. The green insight box estimates what filling one or two more reformers per class could add.

How do I improve occupancy without adding classes?

Waitlists, SMS for last-minute spots, and capping class size to your reformer count all help fill existing capacity. See how CoreBookings supports Pilates studios.

Fill more of the reformers you already have

CoreBookings caps class size to your machines, runs waitlists, and can SMS opted-in clients when a spot opens.